AInternational trade policy shifts that disrupt supply chains
BA change in leadership priorities occurring partway through the project
CNewly introduced environmental regulations affecting available materials
DExchange rate movements that drive up project costs
EActions taken by competitors that alter market demand
✓ Correct answer: B. A change in leadership priorities occurring partway through the projectA change in leadership priorities originates from within the organisation, making it a clear example of internal context shaping a project.
Why the other options are incorrect:
• International trade policy shifts that disrupt supply chains: Trade policy changes originate outside the organisation — this is external context.
• Newly introduced environmental regulations affecting available materials: New environmental regulations come from external bodies, not from within the organisation.
• Exchange rate movements that drive up project costs: Currency fluctuations are driven by external economic conditions.
• Actions taken by competitors that alter market demand: Competitor activity is an external factor operating outside the organisation.
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