Which approach is most effective when initially qualifying a potential solar customer?

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Multiple choice — select the best answer

AShowing them pictures of previous installations
BImmediately providing the lowest possible price
CDetermining their primary motivation for going solar
DExplaining technical specifications of solar panels

✓ Correct answer: C. Determining their primary motivation for going solar Understanding the customer's primary motivation helps tailor the sales approach to their specific needs and goals, whether they're interested in environmental benefits, financial savings, energy independence, or other factors.

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