Sam sits at a computer terminal and watches some flashes on the screen. After watching the flashes, Sam becomes happier. Unknown to Sam the flashes are actually the words kittens and smile. What psychological phenomenon is Sam experiencing?

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AGeneral well-being
BEmotional contagion
CAccommodation
DPriming

✓ Correct answer: D. Priming Priming occurs when, generally without awareness, exposure to a stimulus changes thoughts, feelings, or behaviors.

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Sam sits at a computer terminal and watches some flashes on the screen. After watching the flashes, Sam becomes happier. Unknown to Sam the flashes are actually the words <em>kittens</em> and <em>smile</em>.<br/><br/>What psychological phenomenon is Sam experiencing?

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